Privacy Policy

This Privacy Policy (“Privacy Policy") explains our privacy practices for the activities described herein. Please read this Privacy Policy carefully to learn how we collect, use, share, and otherwise process information relating to individuals (“Personal Data”), and to learn about your rights and choices regarding your Personal Data.

A reference to “Knoetic,” “we,” “us” or the “Company” is a reference to Knoetic, Inc. and its relevant affiliates involved in the collection, use, sharing, or other processing of Personal Data.

1. Responsible Entity

Knoetic is the controller of your Personal Data as described in this Privacy Policy, unless specified otherwise.

This Privacy Policy does not apply to the extent we process Personal Data in the role of a processor or service provider on behalf of our customers, including where we offer to our customers various software products and services through which our customers (or their affiliates) collect, use, share or process Personal Data via our analytics software products and services.

For detailed privacy information related to a Knoetic customer or a customer affiliate who uses the Knoetic software products and services as the controller, please contact our customer directly. We are not responsible for the privacy or data security practices of our customers, which may differ from those explained in this Privacy Policy.

2. Processing Activities Covered

This Privacy Policy applies to the processing of Personal Data collected by us when you:

  • Visit our websites that display or link to this Privacy Policy;
  • Visit our branded social media pages;
  • Receive communications from us, including emails, phone calls, texts or fax;
  • Use our analytics software products and services as an authorized user where we act as a controller of your Personal Data; or
  • Apply for employment opportunities with us.

Our websites and services may contain links to and from the websites of third parties. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any data to these websites.

3. What Personal Data Do We Collect?

The Personal Data we collect from you includes identifiers, professional or employment-related information, commercial information, visual information, internet activity information, and inferences drawn from any of these categories. We collect such information in the following situations:

  • If you express an interest in obtaining additional information about our services; request customer support; use our “Join Us” or similar features; or register to use our services, we may require that you provide to us your contact information, such as your name, job title, company name, address, phone number, email address or username and password;
  • If you obtain our products or services from us, we may require that you provide to us your billing information, such as billing name and address, and any additional information provided by your accounts payable department;
  • If you interact with our websites or emails, we automatically collect information about your device and your usage of our websites or emails (such as Internet Protocol (IP) addresses or other identifiers), which may qualify as Personal Data;
  • If you use and interact with our services, we automatically collect information about your device and your usage of our services through log files and other technologies;
  • If you communicate with us via a phone call from us, we may record that call; and
  • If you voluntarily submit certain information to our services, such as submitting online forms or surveys, we collect the information you have provided as part of that request.

4. What Device and Usage Data Do We Process?

We use common information-gathering tools, such as tools for collecting usage data, cookies, web beacons, pixels, and similar technologies to automatically collect information that may contain Personal Data as you navigate our websites.

4.1. Device and Usage Data

As is true of most websites, we gather certain information automatically when individual users visit our websites. This information may include identifiers, commercial information, and internet activity information such as IP address, device and application information, identification numbers and features, location, browser type, and operating system. This information is used to analyze overall trends and to help us improve our websites.

4.2. Cookies, Web Beacons and Other Tracking Technologies

To make our websites and services work properly, we sometimes place small data files called cookies on your device. A cookie is a small text file that a website saves on your computer or mobile device when you visit the site. You may wish to restrict the use of cookies.

4.3. Do-Not-Track Signals

Do Not Track (“DNT”) is a privacy preference that users can set in certain web browsers. We do not recognize or respond to browser-initiated DNT signals.

5. Purposes for Which We Process Personal Data

We collect and process your Personal Data for the following purposes:

  • Providing our websites and services.
  • Promoting the security of our websites and services.
  • Managing user registrations.
  • Handling contact and user support requests.
  • Managing payments.
  • Developing and improving our websites and services.
  • Assessing and improving user experience.
  • Identifying customer opportunities.
  • Recording video and phone calls.
  • Displaying personalized advertisements and content.
  • Sending marketing communications.
  • Complying with legal obligations.

6. Who Do We Share Personal Data With?

We may share your Personal Data as follows:

  • Service Providers: With our contracted service providers.
  • Third Party Networks and Websites.
  • Professional Advisers.
  • Third Parties Involved in a Corporate Transaction.

7. International Transfer of Personal Data

Any data that you provide to us may be accessed, shared or processed by our offices, located in the United States, and service providers located in the United States, if such data transfer is necessary for the specific purpose for which you submitted your data.

8. Children

Our websites are not directed at individuals under the age of 16. We do not knowingly collect Personal Data from children under 16.

9. How Long Do We Keep Your Personal Data?

We may retain your Personal Data for a period of time consistent with the original purpose of collection or as long as required to fulfill our legal obligations.

10. Your Rights Relating to Your Personal Data

10.1. Your Rights

You may have certain rights relating to your Personal Data, subject to local data protection laws.

10.2. Additional Disclosures for California, Colorado or Virginia Residents

Certain state laws require that we detail the categories of Personal Data that we disclose for certain “business purposes.”

10.3. Additional Disclosures for Data Subjects in the EEA, the U.K. and Switzerland

Residents in the European Economic Area and the United Kingdom are entitled to certain rights and disclosures with respect to their Personal Data.

10.4. How to Exercise Your Rights

To exercise your rights, please contact us using the information in the “Contact Us” section.

10.5. Your Rights Relating to Customer Data

If your data has been submitted to us by or on behalf of a Knoetic customer, please inquire with them directly regarding your rights.

10.6. Your Preferences for Marketing Communications

We may use your Personal Data to contact you with newsletters and marketing materials.

11. How We Secure Your Personal Data

We implement a variety of security measures to maintain the safety of your Personal Data.

12. Changes to This Privacy Policy

We may change our Privacy Policy at any time. If we make material changes, we may notify you by posting a notice or by directly sending you a notification.

13. Contact Us

If you wish to contact us or have any questions, please contact us at privacy@knoetic.com.